30 hotels rooms for €350k (in total) - Let’s talk about turning It into a real business

August 5, 2025

If I were in my 20s, I’d try to buy this hotel and flip it in 2–3 years.

Why?

Because it has 30 (!) rooms and costs €350k — the price of a studio apartment in most big European cities.

Located in Toreno, northern Spain, this property is far from airports, meaning you won’t get easy organic demand on Booking or Airbnb. But that’s exactly why it’s interesting. The low price reflects the challenge — and the opportunity.

Explore the listing here:
🔗 https://www.buythathotel.com/listing/picturesque-hotel-for-sale-near-ponferrada

📍 The Starting Point: A Functional Hotel with History

This is not a ruin. It’s a fully operational hotel-restaurant, running since 1986:

  • 30 guest rooms (10 with private bathrooms)
  • 120 m² dining room with mosaic floors and elegant columns
  • 230 m² outdoor terrace (added in 2020)
  • Industrial kitchen, cellar, laundry, pantry
  • Private parking
  • High guest ratings: 4.6★ on Google (202 reviews), 4.4★ on Tripadvisor (89 reviews)
  • Even the Spanish king and queen stayed here once

But yes — it needs fresh energy and a new concept.

🧠 Here’s What I Would Do

No need to overcomplicate it. The goal is lean, creative hospitality — not a multimillion-euro overhaul. Here’s the playbook I’d follow:

1. Create a Brand and a Digital Presence

The current online presence is outdated: an old-school website in Spanish, no real social media.

  • Build a modern brand from scratch
  • Launch a simple, clean website in multiple languages
  • Start documenting the process on Instagram and YouTube: buying, renovating, rebranding
  • Collaborate with creators, attract partners, monetize the story

You can build your audience while you build your business.

2. Cut Costs, Not Soul

Avoid big renovations. Preserve charm, but focus on usability.

  • Shut down the restaurant — margins are slim and operations are heavy
  • Turn it into a communal kitchen, lounge area, and coworking space
  • Add Starlink internet and cater to digital nomads
  • Keep everything clean, simple, functional

3. Attract a Niche — Not the Masses

This isn’t for mass-market tourism. You need to create your own demand. The area is full of forests, trails, and history. You can build a story around that.

Target groups like:

  • Longer-stay colivers escaping urban life
  • Artists and writers for residencies
  • Camino pilgrims (Camino Francés is just 20km away — offer reset packages)
  • Cyclists and gravel riders — this valley has perfect roads and no traffic
  • Motorcycle groups — already popular based on reviews, and with small upgrades like a secure garage, it can become the go-to hub
  • Friends and families — there are attractions nearby like Las Médulas or the wine region D.O. Bierzo

You’re not just offering rooms — you’re offering a story and a lifestyle.

💰 What’s the Upside?

Run it for 2–3 years, build up a strong brand and audience, and flip it for 3x the price to someone less adventurous.

Or maybe you don’t even want to sell. You’ll have a self-sustaining hospitality business with community, creativity, and a flexible lifestyle.

Worst-case scenario? You had fun, learned a ton, and can still resell it for what you paid.

🧩 Recap: Why This Is Worth Considering
  • ✅ 30 rooms, operational, and full of charm
  • ✅ Listed for only €350k
  • ✅ High ratings, ready to use
  • ✅ Remote but beautiful — ideal for people who want to disconnect
  • ✅ Potential to reposition with brand, storytelling, and niche targeting

This isn’t for everyone. But for someone scrappy, creative, and hands-on, it could be an amazing adventure and a solid business.

Explore the listing here:
🔗 https://www.buythathotel.com/listing/picturesque-hotel-for-sale-near-ponferrada

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